REGEN GUIDE FOR FASHION

Client - Materra
Editorial Design, Publishing

Materra is a regenerative cotton + tech company helping fashion meet its ambitious sourcing and impact goals — with the data to prove it.

To capture the essence of ‘Regenerative Farming & its practices’ the guide’s pared-back visual language comprises of simple arrows, (cotton) blobs as image masks and the brand’s iconic set of colours - purple and blue that complement the full bleed images.