THE
SUPER - FISHY
ARCHIVE
Central Saint Martins
Editorial Design
Publishing
Cataloguing
Archiving
Editorial Design
Publishing
Cataloguing
Archiving
Examining the tension between universal signage and cultural specificity through superstitions, across different cultures.
This project collects, re-discovers histories and catalogs superstitions across different cultures using found images, re-designed signs, and writing styles. Considering the omni-presence of superstitions, the project uses ‘Superstitions as a Tool’ in itself to explore cultural overlaps and differences. This leads to an ‘active’ ‘never-ending’ archive which takes inspiration from ‘The Book of Sand’ by Louis Borges (story of a mystical book with infinite pages) : A publication as an object in itself, having a life and form of its own.
This project collects, re-discovers histories and catalogs superstitions across different cultures using found images, re-designed signs, and writing styles. Considering the omni-presence of superstitions, the project uses ‘Superstitions as a Tool’ in itself to explore cultural overlaps and differences. This leads to an ‘active’ ‘never-ending’ archive which takes inspiration from ‘The Book of Sand’ by Louis Borges (story of a mystical book with infinite pages) : A publication as an object in itself, having a life and form of its own.
